How to write an SEO Article - How to Churn Out an Amazing Article in an Hour

Sometimes writers just get stuck trying to find a good topic and a way to present it so that the readers can understand and be engaged. There are some writers who can churn out several amazing articles in a day; while there are some who linger over every article for hours without success. Successful content writers, in general, have a set strategy about how they go about writing an article. Following such strategy, they can write good articles in less time and keep that pace every day. Always be on a hunt for topics One of the true hallmarks of a great content writer is that they’re always on the lookout for topics. A good writer knows that you might…

June 30, 2015
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Learning and Beat out the Competition - How to Learn From, But Not Follow Competitors

Linking is a vital aspect of SEO and allows for a greater reach and a wider target audience. You need to recognize that linking brings traffic to your website via content published on other websites and blogs. If the content is sound and the sites published are reputable, they can be a great medium for marketing. However, building a link profile, especially when you’re starting out, can be a little difficult. In such cases, assessing your competitor’s link profile is a great option. Sourcing the Links If you’re starting out or creating a page that addresses a new market or field, you might need some help trying to find websites to establish a link profile. The best way to get…

June 30, 2015
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Online Marketing Strategy - A Keyword Strategy is Important for Success

Online marketing is a lot more than just incorporating a PPC campaign or building links and sending emails- it’s a little bit of all these things, but it’s also a lot about following a very customer-centric keyword strategy. It’s a known fact that comprehensive keyword research is a crucial aspect of designing a successful SEO strategy. Keywords help us get insights into how users are using your site and they also drive content strategy. What is important is that the keyword strategy you use should also evolve inline with searches. Search results undergo a change and it is also important to take into account that the search habits of users are undergoing a change too; increasingly mobile devices are being…

May 21, 2015
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Bing and Mobile Friendly - Bing About to Launch its Mobile Friendly Algorithm

Google took the lead with launching Mobilegeddon, its mobile-friendly algorithm in April and now Bing is following suit with its own version, in the upcoming months. Though no specific date has been mentioned, it seems to be in no hurry to launch the update. The idea is that the company wants to get sufficient Web Master Feedback along the way and does not want to unleash a tidal wave of anxiety, in the manner that Mobilegeddon did. The Changes Over the last year, Bing has made a number of small changes, all of which are aimed at building mobile-friendly factors. It was just last month that Bing tested its mobile-friendly label tag, in its search results. The company says that…

May 21, 2015
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Link Building - The Unending Cycle of Link Building

Just like most other online marketing strategies, link building is an ongoing one and it’s a continuous process that has to be altered, analyzed and then altered again- this becomes a very natural part of the online marketing cycle. In order that your site remains relevant to various search engines as well as users, it’s important to acquire new links for your site. These fresh links help create exposure to wider audiences & they signal a continuing engagement to the search engines as well. A Continuous Investment Link acquisition is a continuous investment which helps your site; business and brand grow very steadily and consistently over time. Do not think of it as something that will give your efforts an…

May 21, 2015
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Google Ogle You 1170x780 - How to Make Google Ogle You

So you know that it’s important to have quality content on your site, but what’s even more important is that people should find it. The fact is that now, the new search engine algorithms are doing a much better job of discovering & ranking newly-added content on the Web. However, there are a number of things that can be done to catalyze that process. Understand SEO– SEO is a lot more than sprinkling the content on your site with keywords (though it is an important aspect). It’s about identifying what the roadblocks are and then fixing them. This means you will have to be on the lookout for navigation issues, site architecture issues, keyword or content issues and usability issues.…

April 9, 2015
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Dont Hate SEO - So You Hate SEO? Here are Some Tips to Make You Love It

Business owners have a love-hate relationship with SEO. Do those keyword links, link straight to your stress levels and do you wish you lived in a pre-SEO world? Paradoxically, you also know that you can’t really avoid it – not if you want that much sought-after traffic to your site to boost profitability. Here are some solid and simple tips that will make you feel a little more affectionate towards it: Understand SEO Basics The key problem is that most people have a very surface-level idea about what SEO is and all they see is the technicality involved. They’ve been told, it’s something that “experts” should handle and so they don’t really make an attempt even to understand the basics.…

April 9, 2015
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Hashtags - Tagging and the Importance of Hashtags

Social Media Marketing is billowing and there are a number of things that can be done to make it work wonders for your business- hashtags are one of them. It is one of the best ways of promoting a service or product via social media sites such as Twitter, YouTube, Instagram, and Google+. For hashtag novices who can’t seem to figure out what function the “#” sign has when its added to a tweet or a video post-read on… What is #? On Twitter, the # sign (hashtag) turns a word/group of words that are suffixed to it, into a searchable-link. This helps you track discussion topics and organize content, based on those specific words. For Instance, if you wanted…

February 4, 2015
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Local Website Marketing 1170x847 - 7 Pitfalls to Stay Away from While Building Your Local Website

The challenges that local businesses face are very different from ones that larger corporations have to confront. The former has a smaller customer base and their geographical reach is smaller too. This means a local business website is intrinsically different from one that has been designed for a global business- in the way it is designed, positioned, its SEO and the content it features. Things to Avoid Here are 7 common mistakes that local businesses make while setting up their website. Understanding what these are will help you avoid them: Look Beyond Branding– Branding is important but not the be-all and end-all of a local business. You operate in a niche market and have a distinctive name and people already…

February 4, 2015
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SEO content strategy and writing - SEO Content Writing Benefits

SEO copywriting is a technique of crafting fully optimized articles to focus on certain audiences and produce valuable tips that both the audience and search engines programs can comprehend. A well-crafted article will boost page ranking and article relevancy for successful search engine visits. A few of these articles consists of key phrases or keywords, placement of phrases and keywords, length of the content, and the how many times the keywords were used in the content. When this is completed with the aid of a specialized service, the company will eventually wind up getting more internet publicity. By delivering more web publicity to the website, you will additionally bring in more customers. If you’re fairly a novice to the realm…

February 2, 2015
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