Here’s what you can do about it… The problem could be that you’re not following the “rules”. No, there is no one-size-fits-all rulebook for attracting customers online, but you will certainly benefit from applying some best practices. Online shoppers want efficient, affordable service and are always one click away from looking for it somewhere else. Creating immediate interest and holding it long enough to gain a customer is tricky and you need to know what you’re doing. Here are a few of the basic “do’s and don’ts” of selling online. Do… Get to know your customer base. Gaining your customer’s trust is not a delivering a monologue, it’s engaging in a dialogue. Seven out of ten consumers say they are…
