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The identification of what a web user intended or wanted during their initial search query.

A field of study that relations to machine intelligence, in contrast to natural intelligence exemplified by humans and animals.

A field of computer science that entails the utilization of statistical routines to give computer systems the ability to “learn” without being outwardly programmed.

Getting in front of different people to develop your community. That community is then usually reached out to with your brands’ product or services.

A demographic typically applied to individuals born between 1982 and 2004. There have been many variations with the date and age range for this group, but what defines the characteristics of the Millennials is that the group grew up in a digitally infused online social world. A generation that through various statistics from the Pew Research show up to be less politically unaffiliated, religiously unaffiliated, and have a more progressive outlook in general.

A company that provides the Internet access from your PC to the Internet.

Someone, generally in the press/ on social media that has a very strong influence over the opinions of others. The person could be a sort of minor celebrity that has a large social media following.

To include something in a page. It typically refers to adding some form of media format (image, audio, video file) into a document or web page.

This refers to the full-width, main image that has been customized by every user on their social media account.