Archives

An interactive internet feature that allows users to slide easily through a selection of images which often includes links and captions.

This is part of any larger domain. Sometimes, when a web designer is updating an older site, they need to ensure that the new site is live on that very same location. This needs to be done without any disruption on the older site. This is when a subdomain will be created and its part of the original domain.

It’s a protocol that has been designed by Netscape. The software enables encrypted communications throughout the Internet. It provides authentication, message integrity, and privacy. SSL is used in communications between servers and browsers very often. A URL that starts with “https” indicates that SSL connection will be utilized on the site. During the SSL connection, each of the sides sends a Security Certificate across to the other. Both the sides encrypt what they have sent, ensuring that it can be decoded only by the intended recipient.

This particular phrase is sometimes used in contrast with Search Engine Optimization (SEO) while describing paid search activities. It may also sometimes refer to either organic or paid search-marketing activities.

In the simplest of terms, SaaS refers to any service that offers a software platform, delivered via the Cloud. Some popular examples of SaaS include the latest versions of Google Docs, Photoshop Express, and Microsoft Office online. Every one of these services provides a desktop-like experience for users, but they are all delivered directly via the web without the requirement to install any new software systems on the user’s computer.

A soft launch is a website release to a limited audience. This usually means allowing access to the new site to only a specific controlled audience before it’s launched for the public to access. The intention is to have the audience (family and friends) identify whether anything has been missed so that it can be fixed before it is visible to everyone on the internet.

This is a list of web pages. It can be either a web page which has a comprehensive list of every page featured on the site, or it could be a document that’s used as a planning tool in website design. The information in a sitemap is generally organized in a hierarchical manner.

This is the software created by search engines and could be referred to as bots, robots or crawlers as well. They automatically roam the Internet, reporting all the web page contents back to search engine databases and indexes. They are constructed and deployed by search engines to build and add to their index.

Pages displayed by the search engines as a response to queries by online users. The primary component of SERPs are the listings of results which the search engine returns in response to keyword queries, even if the pages contain other results such as ads etc.

Onsite strategies for increasing potential of high rankings via organic/natural search results for certain keywords. In organic search results, the ranking placement can’t be purchased on search engines. It means you cannot pay Google to attain higher rankings on their SERPs.